In Quest Of Client Retention

In Quest Of Client Retention

Client retention(CR) is the fountain of youth for any business that keeps it vibrant! It is the holy grail that every business seeks to enhance its longevity, and Autumnwood is no different. Wondering why? Sit back on a comfy Autumnwood chair, take a deep breath and relax because here are some statistics that might take your breath away! 

Research shows that half of a company’s revenues come from 8% of the loyal customers! A 5% increase in customer retention leads to a whopping 25-30% increase in revenues and up to 25% increase in profitability!

 Autumnwood’s Formula For CR

Client retention is the act of retaining existing clients or customers of a business rather than losing them to competitors or neglecting them by focussing only on new customers. We at Autumnwood know for sure that CR is a direct consequence of client satisfaction. Satisfied clients are more likely to continue doing business with a company, whereas dissatisfied clients are more likely to leave and take their business elsewhere. Satisfied clients also become your biggest marketers and positive publicity agents!

 Advantages Of CR

  1. Increased Customer Lifetime Value (CLV): When clients are retained, they tend to spend more money over time, which increases their lifetime value to the company. This is because loyal clients are more likely to purchase additional products or services and refer others to the company, leading to increased revenue and profits.
  2. Cost Savings: Acquiring new clients can be expensive, with marketing and advertising costs, sales commissions, and other expenses involved. Retaining existing clients is generally less expensive, as the company has already built a relationship with them and doesn’t need to invest as much to maintain that relationship.
  3. Improved Reputation: Companies that are known for their customer service and client retention tend to have a better reputation in the market. This can lead to increased referrals and a positive brand image, which can in turn attract new clients.
  4. Customer Feedback: Retaining clients allows a company to receive valuable feedback on their products and services. This feedback can be used to improve the company’s offerings and provide a better experience for both current and future clients.

 A Satisfied Client Is Our Top Priority

Autumnwood always strives to delight its clients. For starters, we craft the highest quality products with materials and techniques that ensure longevity in our furniture and fixtures. From initial consultation to delivery and installation, we maintain clear communications and provide regular updates. Despite involving the client at every step and providing them with customization options, we deliver 100% on time. Since a sale is only the beginning of a relationship, we continue with excellent after-sales service and excellent customer care support.

Don’t take our words for it. Give us a chance to serve you with our actions just like 20+ of our clients have. You will be delighted for sure!

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